Apple promised a smarter Siri, but a lawsuit says it didn't deliver-and you can get up to $95 back | Fortune
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Apple promised a smarter Siri, but a lawsuit says it didn't deliver-and you can get up to $95 back | Fortune
"Apple has agreed to pay $250 million to settle a class-action lawsuit accusing the tech giant of false advertising and unfair competition after the AI-powered Siri features it promoted when launching the iPhone 16 saw significant delays. If you bought a qualifying device, you may be entitled to a payout."
"The lawsuit, filed in federal court in the Northern District of California, alleged that Apple showed off a smarter, Apple Intelligence version of Siri at WWDC24, then promoted it in ads and videos when the iPhone 16 launched in September 2024. Plaintiffs argued the company's marketing went well beyond what the technology could deliver, saturating the airwaves to build consumer expectations that these AI features would ship with the phone."
"They weren't. Apple delayed the Siri Apple Intelligence features in March 2025 and pulled the ads, but they had been running for several months by then. Apple is not admitting wrongdoing. A spokesperson said the company resolved the matter to stay focused on delivering products and services to its users."
"The settlement provides a per-device payment of $25 for each qualifying device, though that could increase to as much as $95 per device if claim volume is low. If relatively few people file, the individual payout goes up. The settlement has received preliminary approval, and eligible claimants will start receiving email notices within 45 days. To submit, you'll need proof of purchase, the serial number of the eligible device, your phone number, and your Apple Account information."
Apple agreed to pay $250 million to settle a class-action alleging false advertising and unfair competition tied to AI-powered Siri features promoted for iPhone 16. The claims said Apple demonstrated an “Apple Intelligence” version of Siri at WWDC24, then promoted it in ads and videos when iPhone 16 launched in September 2024. Plaintiffs alleged the marketing created expectations that the features would ship with the phone, but the features were delayed. Apple delayed the Siri Apple Intelligence features in March 2025 and pulled related ads. Apple did not admit wrongdoing and said it resolved the matter to focus on delivering products and services. Eligible buyers of certain iPhone models during a defined period may claim a per-device payment.
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