"According to the lawsuit, the company promoted these advanced Siri features, creating "a clear and reasonable consumer expectation that these transformative features would be available upon the iPhone's release," which, in turn, "drove unprecedented excitement in the market.""
"The lawsuit claimed Apple violated consumer law by advertising its products based on features that "did not exist or were materially misrepresented". For instance, Apple's iPhone 16 ads were promoting AI features that were unavailable."
"The American tech company reached an agreement to settle the lawsuit in December 2025, according to court filings, and as part of the settlement, it denied any wrongdoing and agreed to pay a total of $250 million to iPhone users, marking an end to several class action lawsuits that were consolidated last year."
Apple announced advanced Siri features powered by Apple Intelligence at WWDC 2024, planned for iOS 18 release. The company delayed several of these features and removed related advertisements. A class action lawsuit accused Apple of false advertising, claiming the company promoted features that did not exist or were materially misrepresented, creating consumer expectations that drove market excitement. iPhone 16 advertisements promoted AI capabilities that were unavailable at launch. Apple reached a settlement agreement in December 2025, denying wrongdoing while agreeing to pay $250 million to affected iPhone users, consolidating multiple class action lawsuits filed against the company.
Read at BGR
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