Coinbase news (COIN): engineer says AI agents could break the internet's ad-based economy
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Coinbase news (COIN): engineer says AI agents could break the internet's ad-based economy
""The internet was designed for humans to use. We now live in a world where both humans and computers operate and computers operate computers.""
""Agents don't see those ads. They just ignore those ads completely.""
""If a human visits a website, show them an ad. If an agent visits a website, charge them five cents.""
""Agents really are the browser of the future.""
Erik Reppel highlighted the potential of AI to change the internet's economic landscape, moving away from advertising revenue. He noted that the current web economy relies on human interactions with ads, while AI agents ignore these ads. This shift could lead to new monetization models, particularly through stablecoin micropayments. Reppel introduced the x402 payments protocol as a means for AI agents to facilitate automatic payments for digital services, predicting significant growth in internet-native payments driven by autonomous AI systems.
Read at Coindesk
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