"A study finds that Zaha Hadid and Wes Anderson are some of the top architects and artists used in prompts to generate AI images and videos on Midjourney. Conducted by the web-based video editing platform Kapwing, the research has studied how users refer to famous names and styles when creating their images and videos with AI. The findings show that the most used architect name on Midjourney was Zaha Hadid, with 63,103 mentions, with the next one being Frank Lloyd Wright at 13,361 mentions."
"For the directors, Wes Anderson was the most mentioned, with 92,378 prompts. His name was used more than the combined total for Tim Burton (57,000), Christopher Nolan (22,246), Ridley Scott (20,109), Guillermo del Toro (19,755), and Stanley Kubrick (16,758). Among illustrators, the fantasy artist known as WLOP was the most used name, with 166,415 mentions. Then, there's Greg Rutkowski following with 134,695 mentions, who is also involved in a legal case against AI companies for using his name and style without permission."
The web-based video editing platform Kapwing analyzed keyword frequency on the Midjourney Discord server using 897 keywords across eight groups: artists, illustrators, film directors, architects, cities, media franchises, fast-food chains, and anime. Zaha Hadid received 63,103 mentions, far exceeding Frank Lloyd Wright's 13,361 mentions. Wes Anderson topped director mentions with 92,378 prompts, surpassing several other directors combined. The illustrators WLOP (166,415) and Greg Rutkowski (134,695) were the most referenced, with Rutkowski involved in a legal case over AI use of his name and style. Anime titles like Akira (53,333) and Naruto (40,494) were also frequent prompt subjects.
Read at designboom | architecture & design magazine
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