EIGHT Elite Light Beer, founded by Troy Aikman, has launched a new slim can as part of its commitment to quality and transparency. The slim can is aesthetically pleasing and designed for social occasions, making it a timely addition for summer festivities. EIGHT emphasizes its simple ingredients, being additive free and low in calories and carbs. Supported by Aikman's vision, the beer's development focuses on health-conscious consumers, promising great taste with real ingredients. The new packaging aligns with their growth strategy in the Texas and Oklahoma markets.
"The launch of our slim can comes at the perfect time- just ahead of summer gatherings where convenience and style matter," said David Reny, CEO of EIGHT Brewing Co.
"We designed EIGHT to deliver what matters ― real ingredients, great taste and nothing unnecessary. It's a light beer that works as hard as the people who drink it," Aikman said.
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