Rapha has introduced its Trail Finale collection, marking its first dedicated gravity mountain bike range. The line abandons the casual trail vibe for race-ready performance, reflecting a commitment to the enduro and downhill markets. With insights from elite racers, the collection aims to merge durability with the brand's signature style. This launch signifies Rapha's serious intent to compete with established brands in downhill and enduro apparel, demonstrating that they are embracing a previously unfamiliar segment of cycling culture with confidence.
Years ago, if you told me that Rapha would have a gravity/DH line, I would have asked if it was an April Fool's joke. The brand has undergone significant changes over the years and with the most recent change of ownership, Rapha is expanding its off-road offerings, gaining traction with the mountain crowd that appreciates the brand's distinctive aesthetic.
Trail Finale is made for full-speed riding in high-pressure conditions. It's built to last a season, not just a stage.
Much like a good DH run, you have to go all in and show the world that you're committed.
This launch shows they're serious about going toe-to-toe with the established heavy hitters in DH and enduro apparel.
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