""It's a really nice way to celebrate the most elite level of football while bringing it into the neighborhood in an authentic and true way," said Nadia Kokni, Puma vice president global brand marketing."
""Choosing Brooklyn, choosing this spot - it's the melting pot of culture and also representing transformation and energy. We wanted to do something that was really for the people.""
""Each truck represented their culture with lively designs and free food and beverages from each of the countries cuisine, provided by eateries including Brooklyn's Portuguese-inspired bakery Lisbonata, William Greenberg Desserts, and more.""
Puma unveiled its new international soccer team kits for 11 nations at Domino Park in Brooklyn. The event celebrated the culture of fútbol and featured interactive activities, live music, and food from various nations. The 2026 collection includes innovative designs using Ultraweave technology and sustainable materials. Custom-designed trucks represented each nation, enhancing the cultural experience. The event aimed to connect with the community and celebrate the spirit of soccer, with participation from notable guests and soccer stars.
Read at WWD
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