Report: Four Roses Is For Sale
Briefly

Report: Four Roses Is For Sale
"Do you enjoy the bourbon made by Four Roses? Do you have a billion dollars lying around? If you answered both of these questions in the affirmative, well, you might just be in the running to be the distillery's next owner. According to reporting from Ivan Levingston, Oliver Barnes and Harry Dempsey at the Financial Times, Four Roses' parent company Kirin is seeking a buyer for the U.S.-based distillery, and has set the price at one billion dollars."
"As the Financial Times reports, Kirin's plans are part of a larger shift within the company to focus more on investing in wellness and nutrition companies. Last year, when Kirin purchased Fancl - a company known for its vitamins and skincare products - Reuters's reporting on the deal situated the acquisition as part of a larger strategy. The Financial Times, meanwhile, noted that pharmaceutical revenue made up a larger share of Kirin's income in 2024 than it did in 2020."
"For now, Kirin itself has refrained from comment on the potential sale. The Times shared that neither Kirin nor the investment bank UBS commented on the matter. As Nicola Carruthers at The Spirits Business pointed out, Four Roses is not Kirin's only foothold in the spirits category. Among Four Roses' corporate siblings - for now, anyway - are Fuji Whiskey and Yatsushiro Distillery, which produces gin and sochu. Last year, Kirin expanded the international markets in which the latter's spirits are sold."
Kirin is seeking a buyer for Four Roses distillery and has set an asking price of one billion dollars. The potential sale aligns with Kirin's strategic shift to increase investments in wellness and nutrition businesses. Kirin previously acquired Fancl, known for vitamins and skincare, and pharmaceutical revenue comprised a larger share of Kirin's income in 2024 than in 2020. Kirin and UBS have not commented on the potential transaction. Four Roses sits alongside Fuji Whiskey and Yatsushiro Distillery within Kirin's spirits holdings. The transaction could take the form of a joint venture, with initial bids possible in November.
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