""At Master's Transportation, Luukkonen has been instrumental in overseeing the company's financing and staffing efforts, including negotiating a PACE loan to fund energy-efficient upgrades at the company's new facility, such as geothermal heating and cooling systems. This ensures comfort for automotive and manufacturing technicians year-round, with temperatures no colder than 68 degrees in winter and no warmer than 82 degrees in summer.""
""Rita has been an integral member of the Master's Transportation team, and I'm proud of the exceptional work she continues to deliver," Master's Transportation CEO John Goodbrake said. "She serves as a role model not just for women but for all team members in our industry through her dedication to innovation and strategic leadership.""
""Over the past 12 months, Luukkonen has significantly advanced workforce development at Master's Transportation. She led the restructuring of the Human Resources Department and developed a comprehensive Labor Strategy Plan that supports over 30% annual growth. Her initiatives have included targeted training programs and partnerships with educational institutions to create a pipeline of qualified candidates, fostering a culture of continuous learning and development within the company.""
Rita Luukkonen, General Counsel at Master's Transportation, was named a 2025 "Woman to Recognize in Busing" by Busline Magazine. She led strategic growth initiatives, implemented alternative risk solutions, and guided financial programs that strengthened the company's position in the commercial vehicle sector. She negotiated a PACE loan to fund energy-efficient upgrades at a new facility, including geothermal heating and cooling to maintain 68–82°F year-round. She restructured the Human Resources Department and created a Labor Strategy Plan supporting over 30% annual growth. She launched targeted training programs and educational partnerships to build a candidate pipeline and foster continuous learning.
Read at Busline News
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