Coca-Cola will release a version of its soda made with US cane sugar this fall, responding to consumer preferences and President Trump's push to eliminate corn syrup. CEO James Quincey stated this product will be an enduring option for consumers, highlighting the company's use of various sweetening options in its portfolio. Currently, Coca-Cola markets a cane sugar version in Mexico, while its US products mainly use corn syrup, which is cheaper due to government subsidies for corn producers. Quincey noted Trump's enthusiasm for both Diet Coke and regular Coke, driving the change.
Coca-Cola is launching a US version of its soda made with cane sugar this fall, expanding its traditional product range. CEO James Quincey believes this will be an enduring option for consumers.
President Trump pressured Coca-Cola to ditch corn syrup, stating on social media that using REAL Cane Sugar would be a very good move for the company.
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