The AM for Every Vehicle act is gaining traction, advocating for AM radios to be included in new cars. Automakers, however, are intensifying efforts to block this legislation, contributing to a robust lobbying effort from the radio industry. The National Association of Broadcasters has spent approximately three million dollars, with significant support from media giant iHeartMedia. In a related note, Mat Hird has been promoted to Vice President at Signal Hill Insights after serving as Senior Research Director and previously consulting for the company.
The AM for Every Vehicle act aims to require AM radios in new cars, as American radio faces challenges from automakers who oppose the legislation.
National Association of Broadcasters has spent nearly three million dollars lobbying for the AM for Every Vehicle act, while automakers have also invested in the debate.
Broadcasters are dealing with a rapidly evolving agenda influenced by factors such as dashboard access, AI disruption, and ownership rules, as they fight for their interests.
Elevation Mat Hird has been promoted to Vice President at Signal Hill Insights, where he had previously worked as Senior Research Director and a freelance consultant.
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