A CEO was filmed on TikTok getting cozy with his HR chief during a Coldplay concert, resulting in a viral moment. This incident highlights the decline of concert etiquette and the rise of surveillance culture. The original video has garnered over 122 million views. Internet reactions included parodies and memes, with brands participating in the humor. This event underscores how personal moments can quickly become public spectacle, transforming individuals into unwitting social media fodder in a hyper-connected world.
What happens at a concert no longer stays at a concert. Just ask Andy Byron. A week ago, most people likely hadn't heard of Byron or his tech startup, Astronomer.
To be a CEO caught canoodling with your HR chief is one thing, but on the jumbotron... during a 'kiss cam' bit... at a Coldplay concert? Absurd.
These are real people who were caught in a vulnerable moment, which a stranger filmed and decided to use as TikTok fodder. The original video has accumulated over 122 million views and 10 million likes.
The internet reacted with characteristic hysteria, rushing to circulate the best parodies and snarkiest memes. Even brands like Netflix and StubHub got in on the fun.
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