Coca-Cola to launch a cane sugar version of Coke in the U.S. this fall
Briefly

Coca-Cola confirmed the addition of a cane-sugar version of its cola to the U.S. lineup, transitioning from high fructose corn syrup. Chairman and CEO James Quincey emphasized the company's commitment to innovation and meeting consumer preferences by expanding the product range. Coca-Cola already uses cane sugar in some drinks and has offered Mexican Coke in the U.S. since 2005. The company reported improved consumer demand in the second quarter across several markets, pointing to a resilient global economy despite early monsoons and conflicts.
Coca-Cola will add a cane-sugar version of its trademark cola in the U.S. this fall, expanding its product lineup to reflect consumer interest in differentiated experiences.
Coca-Cola Chairman and CEO James Quincey stated, 'We're always looking for opportunities to innovate and see whether there's an intersection of new ideas and where consumer preferences are evolving.'
Quincey noted that Coke has been using cane sugar in other U.S. drinks and has sold Mexican Coke made with cane sugar since 2005.
Consumer demand for Coca-Cola's products improved in the second quarter across many markets, including China, Europe, Africa, and North America.
Read at Fast Company
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