Poppi was created in 2017 by Allison and Steven Ellsworth as a prebiotic soda alternative to improve gut health. Originating from a personal need after pregnancy, the drink combined juice, carbonated water, and prebiotics. Initial sales began at a farmer's market, followed by a notable appearance on 'Shark Tank' where they secured a significant investment. The brand gained substantial traction through a TikTok video, ultimately leading to its valuation of $1.95 billion when sold to PepsiCo in 2025, demonstrating the influence of social media on business success.
The journey of Poppi began in the North Texas kitchen of Allison and Steven Ellsworth, where they created a prebiotic soda alternative to address gut health issues.
Allison's video on TikTok significantly boosted Poppi's visibility, showcasing the power of social media in transforming small businesses into major players.
After appearing on 'Shark Tank', Poppi secured a $400,000 investment, significantly increasing its value from $4 million to nearly $1.95 billion after the sale to PepsiCo.
Poppi was sold to PepsiCo for $1.95 billion in May 2025, marking a major milestone for prebiotic soda products in grocery stores.
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