Bargain-hunting Gen Zers are using a back-to-school staple for lip liner. It burns.
Briefly

The trend of using Sharpie as a lip liner has gained traction among TikTok users, particularly Gen Z, as seen through viral videos. Bexon Neyman shared her experience claiming Sharpies are effective, lasting, and do not smudge. Marketing consultant Alexandra Carmody pointed out that Gen Z is moving towards accessibility in beauty, moving away from the clean-girl aesthetic. Dermatologists have warned against using Sharpies for body use despite claims of safety regarding toxins. This trend reflects a larger shift in beauty preferences among younger generations towards inexpensive and unconventional products.
One TikTok user, Bexon Neyman, began using red Sharpie as a lip liner, stating it 'lasts long and doesn't rub off or smudge.' This trend has gained significant popularity among Gen Z, who are distancing themselves from conventional beauty products.
Alexandra Carmody noted that Gen Z is moving away from influencer trend adoption to prioritize accessibility, and the rise of the Sharpie trend illustrates a shift from the 'clean girl' aesthetic to a more messy and affordable look.
Read at Business Insider
[
|
]