"His brand is in better health than it has been for decades, with shares up 35% in 2025 and annual sales figures showing an 8% growth to $7.1bn (1.25bn). On the first night of New York fashion week, Lauren hosted the curtain-raiser for a month of catwalks with a show in his Madison Avenue design studio. Oprah Winfrey and Gayle King chatted to Lauren's family; Usher smiled broadly behind sunglasses, lounging on a plushly cushioned front row."
"Button-down shirts in parachute silk were worn open over swimwear, their sleeves rolled up. There was a crisp sundress in a cheerful tomato red, and a cricket sweater with slouchy trousers. Long dresses with delicate spaghetti straps dipped low at the back, worn with flat sandals and seashell jewellery. Imagine the wardrobe of a glossy Netflix lifestyle drama set in an impossibly swanky east coast beach house, and you get the picture."
Giorgio Armani's death made Ralph Lauren the world's oldest major working fashion designer at 85. The brand's business and market performance improved, with shares up 35% in 2025 and annual sales rising 8% to $7.1bn. On the opening night of New York fashion week, Lauren staged a show in his Madison Avenue design studio attended by Oprah Winfrey, Gayle King and Usher, with champagne served under chandeliers. Collections evoked upscale east-coast beach-house lifestyles: parachute-silk button-downs over swimwear, a tomato-red sundress, cricket sweaters, slouchy trousers, long spaghetti-strap dresses, flat sandals and seashell jewellery. The business model centers on selling a romantic vision of American living and balancing storytelling with accessible price points, such as a $318 sundress.
Read at www.theguardian.com
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