"Added in Nothing OS 4.0 late last week, when turned on, the feature will show you one of a rotating selection of wallpapers, which all feature linked content via text at the bottom of the image. For instance, a wallpaper showing a strawberry sundae might look spiffy, but in practicality, it's essentially an ad for a page with a strawberry ice cream recipe."
"Users were not happy, as seen on social media platforms like X, where some threatened to flash their own custom operating systems to their phones instead of using Nothing's own, while others compared the move to similar "features" from OnePlus and Motorola that are largely not live in the United States. Not exactly a great look for a company that sells its"
American smartphones have largely avoided lock-screen ads, but Nothing introduced Lock Glimpse in Nothing OS 4.0 to display rotating wallpapers that contain linked content and embedded text links. The wallpapers act like ads, pointing to external pages such as recipes. Permissions discovered by Reddit users link the feature to Chinese ad company BOYUAN. The move prompted strong user backlash on social platforms, with some fans threatening to install custom operating systems and others comparing the feature to similar carrier or manufacturer experiments not widely deployed in the United States. The change risks alienating Nothing's minimalism-focused customers and loyal fanbase.
Read at Lifehacker
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