Liverpool FC has signed several high-profile players including Florian Wirtz and Hugo Ekitike, indicating a serious ambition to elevate their status in football. The club has spent close to £300 million on transfers, with a notable increase in revenue expected, projected to surpass £700 million by 2024-25. This financial growth comes from winning the Premier League, returning to the Champions League, and infrastructure improvements, including the new Anfield Road Stand. Liverpool's transition from Nike to Adidas as their kit sponsor will also significantly boost their annual revenue.
Liverpool has signed Florian Wirtz, Jeremie Frimpong, Milos Kerkez, and Giorgi Mamardashvili, and recently acquired Hugo Ekitike from Frankfurt, demonstrating their ambition to reinstate their powerhouse status in football.
The club reportedly earned over £600 million last season, with revenue projected to surpass £700 million in 2024-25 due to successes and strategic planning, including the transition to a new kit sponsor.
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