Halo Sports & Entertainment CEO Gillian Zucker spends her days figuring out how to "make people's jaws drop"
Briefly

Gillian Zucker, CEO of Halo Sports & Entertainment and president of business operations for the Los Angeles Clippers, discusses innovative strategies for enhancing fan experiences. She describes the Intuit Dome’s design as a blend of hardware and software that evolves daily. Zucker highlights the importance of delivering astonishing visual experiences, like the Halo board, to captivate fans. Lessons learned from Steve Ballmer, the team's owner, significantly influence her approach. Zucker also prepares the venue for the 2028 Olympics, showcasing the importance of forward-thinking in sports entertainment.
"The building itself is a piece of hardware, and the way that it operates inside is a piece of software, and it changes literally every day."
"We're working on, how do we make people's jaws drop when they come in and they see this Halo board?"
Read at Fortune
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