"Maybe you're the consultant who sends 50 connection requests a day to little or no response. Maybe you're the coach whose carefully written messages get ignored. There's a reason for that. Everyone assumes your message is spam or AI-generated until you prove otherwise. Voice notes prove otherwise. They're polarizing, sure. Some people despise them. Mitchell Tan, CEO and founder of , a platform for LinkedIn messaging, puts it bluntly: "A lot of people hate on voice notes. Are you so lazy that you can't even type it out and expect me to listen to your thing?" But here's what matters more: "for every 1 person who gets annoyed, 5 people will listen to your note who would otherwise have not read your text.""
"Only 1 in 10 LinkedIn messages sent using Kondo are voice notes, according to Tan's data. Think about that. When inboxes are full of ChatGPT-crafted outreach and automated sequences, your voice becomes the anomaly. "They stick out. And sticking out is great," says Tan. The data backs this up. LinkedIn launched voice notes in July 2018, limiting them to 60 seconds and first-degree connections only. Six years later, most people still don't use them."
Voice messages on LinkedIn create standout, human outreach amid inboxes filled with automated and AI-crafted text. Voice notes remain rare, with only about one in ten messages using them, which increases their visibility and response potential. Voice notes are polarizing but yield higher engagement: for every person annoyed, multiple recipients engage who would ignore text. The 60-second limit and first-degree restriction make them concise and personal. Voice messages cannot be automated or bulk-sent, so they demonstrate time invested and authenticity, improving connection quality and significantly increasing response and client acquisition rates.
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