""Engagement is critical to reducing churn, [which] might be the most significant opportunity we have" to grow Disney+, D'Amaro told investors. "I'm pushing the entire organization to prioritize against that goal.""
"CFO Hugh Johnston stated that separating ESPN, Hulu, and Disney+ as discrete businesses is "highly complex and unlikely to create incremental revenue for shareholders." He emphasized that these hubs are "better thought of as brands that create content," which Disney monetizes across various channels."
Disney reported $25.2 billion in revenue for the last quarter, marking a 7% increase year-over-year. Advertising revenue for Disney Entertainment rose by 5%, while streaming revenue increased by 13%. ESPN's ad revenue declined by 2%, attributed to fewer impressions and NBA games. Integrating ESPN and Hulu within Disney+ is a strategic priority to boost engagement. CFO Hugh Johnston emphasized that separating these content hubs is complex and unlikely to generate additional revenue. Centralizing IP within Disney+ aims to retain subscribers and reduce churn, which is seen as a significant growth opportunity.
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