"For a very long time, this perception would have accurately described 99 percent of the country's sports bars, filled mostly with grown men who found a safehouse to wear the jerseys of the players they idolize."
"As chains like Hooters and Beef 'O' Brady's proliferated across the country, they sought to cultivate an easily replicable vibe, one that could make any piece of strip-mall real estate feel like a homey, convivial place to catch a game."
"But sports-watching has evolved, and these old-school bars are starting to feel like stodgy relics of an irrelevant lifestyle, especially as alcohol consumption declines across the board."
The traditional image of sports bars, filled with televisions and predominantly male patrons, is becoming outdated. As chains like Hooters proliferated, they created a homogenous atmosphere. However, with declining alcohol consumption and the rise of home viewing, these bars are losing relevance. Fans increasingly prefer watching games at home, leading to a shift in the sports bar landscape. The need for televisions and the typical bar environment is diminishing as consumer habits evolve.
Read at Defector
Unable to calculate read time
Collection
[
|
...
]