"Samsung's growth was driven by the Galaxy Z Fold7 and Flip7, as well as the A07 and A17. Apple's base iPhone 17 "outperformed launch expectations due to improved value proposition". Xiaomi shipments in China declined after state subsidy programs ended, but growth in Asia-Pacific and other regions offset that. The entire market shipped 320.1 million units in Q3, a 3% increase year-on-year."
"Shipments in North America and Greater China declined YoY, while Asia-Pacific, the Middle East, and Africa recorded strong growth. In Africa, shipments grew by 25%, and Asia-Pacific grew 5%. Interestingly, Omdia says the overall growth is driven by under $100 and above $700 devices, while the mid-range remains weak. In the near future, higher prices are expected for new devices, and this will hinder the growth of the low-end segment."
Samsung shipped 60.6 million devices in Q3 for a 19% global market share, growing 6% year‑on‑year. Apple shipped 56.5 million units (18% share, +4% YoY). Xiaomi shipped 43.4 million (14% share, +1% YoY). Transsion shipped 28.6 million (9% share, +12% YoY) and vivo shipped 28.5 million (9% share, +5% YoY). Global shipments totaled 320.1 million units, up 3% YoY. Shipments fell in North America and Greater China but rose strongly in Asia‑Pacific, the Middle East, and Africa. Growth concentrated in devices under $100 and above $700, with mid‑range weakness and expected upward price pressure.
Read at GSMArena.com
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