Former Gov. Andrew Cuomo has reentered the New York City mayoral race as an independent candidate after losing in the Democratic primary. He faces an uphill battle in the general election due to a lack of institutional support. His previous campaign saw considerable backing from labor unions and a super PAC, which is now gone. Many former supporters have shifted to backing Zohran Mamdani or Eric Adams. Cuomo is attempting a new campaign strategy focused on voter engagement and media interaction, acknowledging his previous cautious approach was a mistake.
Cuomo comes into the general election as an underdog, having lost much of the institutional support he had during the Democratic primary, including labor unions and deep-pocketed donors.
Cuomo's supporters have shifted their allegiance, with some declaring support for Mamdani, while others are backing incumbent Mayor Eric Adams, who is also running an independent campaign.
Cuomo is attempting a different strategy in this campaign by focusing on direct voter engagement, saying he has learned from his more cautious approach during the primary.
Cuomo acknowledged his initial approach in the primary was too safe, stating, 'I played it safe, which is very uncharacteristic for me, as you know, but it was a mistake.'
With New York City having a 7-to-1 Democratic voter advantage, the question remains if Cuomo's new strategy is sufficient for a victory in the general election.
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