"The veteran sports and political commentator started off by saying extreme capitalism forced the NBA to be greedy and strike business deals with betting apps, like official partners like FanDuel and DraftKings. She then said media companies have followed the same unholy playbook, with even Disney-owned ESPN pitching betting apps during its coverage of the NFL and other sports. Fox Sports, NBC Sports, and other major channels have gambling deals too, as well as popular shows like Bill Simmons' podcast."
"She continued: The hard part about this is that there's a natural hypocrisy that we all can see. Because on the one hand, [media companies] are deeply involved in gambling and feeding gambling culture, because frankly it helps them make more money. That is not stopping anytime soon, Hill said, because the media companies need to pay for sports rights, which keep going up in value."
Sports leagues have formed lucrative partnerships with betting companies, while major media outlets and programs have entered similar sponsorship deals with sportsbooks. These commercial ties normalize gambling coverage on television and generate financial incentives to promote betting, reducing distance between journalism and the gambling industry. The resulting dynamic produces a visible hypocrisy: leagues and media profit from legalized betting yet express shock when players are implicated in betting scandals. Rising sports-rights costs drive continued reliance on gambling revenue, pressuring outlets to tolerate or downplay issues that could threaten those commercial relationships.
Read at www.mediaite.com
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