""Understanding and communicating our basketball identity is an important endeavor to drive that performance, connectivity, and joy," Winger said in a statement to Front Office Sports. "Cristina's role is to lead the group responsible for capturing our story, enhancing our organizational appeal, and sharing our identity with everyone interested. Her background in journalism and supervising some of the most important sports stories of the last decade make her uniquely qualified for this role.""
"Daglas, meanwhile, was tasked with weaving stories and ideas together as an editor, Winger said. She was someone who might have overseen a reporter such as Jenkins, as she did for ESPN NBA writers Baxter Holmes and Adrian Wojnarowski. She was one of the two people - alongside ESPN chairman Jimmy Pitaro - whom Wojnarowski mentioned in his farewell statement when he stopped working as an insider last year."
Cristina Daglas was hired as head of research and identity for Monumental Basketball and will report to President Michael Winger. The role centers on capturing the organization’s story, enhancing organizational appeal, and communicating the basketball identity to drive performance, connectivity and joy. Daglas previously served as an executive editor at ESPN from 2014 until June and rose to become the second-highest digital editor. She supervised NBA reporters including Baxter Holmes and Adrian Wojnarowski and was one of two people Wojnarowski mentioned in his farewell. In contrast to Lee Jenkins’s one-on-one player profiling and evaluation work for the Clippers, Daglas will focus on weaving stories and ideas together as an editor.
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