Hulk Hogan partnered with Richie Rosen to create Slam, a Hogan-themed bar near Madison Square Garden. Hogan participated actively, emphasizing his pride in the venue. The bar features memorabilia and a rooftop space, intended as a tribute to Hogan's wrestling career. His last visit to Slam symbolized a reflection of his legacy before his death on July 24. The future of the bar is uncertain, whether it remains as is, becomes a tribute, or changes direction, but it reflects Hogan's dedication to his fans and legacy.
The bar was more than just a spot where he lent his name as a cash grab. He was involved—and he was damn proud of it.
Slam was always meant to surpass the generic title of 'bar,' and more so as a shrine to a man who helped define a generation of professional wrestling.
Hogan posed for photos and shared stories about his earliest days under the bright lights of MSG.
Whether the project moves forward as planned, becomes a tribute space, or shifts entirely remains to be seen.
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