Service-oriented login web pages face challenges in ranking highly on search engines. Users may encounter irrelevant results when searching for specific tools or services. John Mueller noted difficulties experienced with services behind a login, including issues previously faced with Search Console. These challenges hinder visibility and user experience on platforms like Google and Bing, making it complicated for users to find the correct service pages they are looking for based solely on search queries.
Having services behind a login makes things hard.
We had this problem for the longest time with Search Console too.
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