Kink.com faces a proposed class action for supposedly violating the Video Privacy Protection Act by sharing users' video-watching histories with Google. Anonymous plaintiffs claim that Kink.com implemented Google's tracking tools, resulting in unauthorized data collection about their interactions with adult content. The VPPA was created to protect consumer privacy concerning video viewing habits, highlighting the serious implications of tracking user data without consent. The case, filed in the US District Court for Northern California, underscores growing concerns over digital privacy and consent in adult entertainment.
The Video Privacy Protection Act was enacted to safeguard consumer's video viewing habits; by sharing subscriber data with Google, Kink.com allegedly violated this law.
Plaintiffs claim that Kink.com used Google tracking tools, which led to unauthorized data collection about users' viewing histories, compromising their privacy.
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