"The only reason his firm signed deals to syndicate coming soon listings to Realtor.com, Homes.com and ComeHome.com was because not all MLSs include coming soon listings in the IDX data feed."
"I believe that part of the MLS's role is to make sure that they are listening to their customers. I believe in the MLS system, and I think I have been one of the loudest advocates for having a third party that is agnostic making rules."
"Industry research shows that sellers often achieve better outcomes when their property is exposed to the broadest possible audience and our approach to Clear Cooperation supports that by requiring residential listings to be entered into the MLS within one business day of any public marketing."
Brokers face challenges with varying rules for coming soon listings across multiple MLSs. eXp Realty's CEO emphasizes the need for all MLSs to include coming soon listings in IDX feeds to simplify syndication. He advocates for collaboration and customer feedback in MLS policies. PrimeMLS's CEO highlights the importance of balancing customer needs with consumer expectations, noting that broad exposure can lead to better outcomes for sellers. Their policies aim to provide flexibility while ensuring timely access to listings.
Read at www.housingwire.com
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