"A little over six months ago, we started looking at how we could bring AI into Final Offer and provide agents and their clients with more information and help them move the needle. In conversations with its brokerage clients, Final Offer says it discovered that its brokerage clients wanted to get into AI, but they were unsure of where to start."
"A lot of the AI we've been seeing is just putting wrappers around ChatGPT and there is not a whole lot of compliance. As you start testing those models, you see that they break down pretty quickly. So, we wanted to find a company in the space that had actually built their AI with a real estate context in mind, Quirk says."
Final Offer prioritized bringing clarity to the offer and negotiations process, addressing the most emotionally and anxiety-ridden parts of transactions. The company explored AI to give agents and clients more information and improve outcomes. Brokerage customers wanted to adopt AI but lacked a clear starting point. Quirk and the team emphasized accuracy and fair housing compliance when evaluating AI solutions. Many AI products merely wrap ChatGPT and fail on compliance and robustness. Final Offer identified Purlin for its real-estate-context AI capabilities; Purlin lacked a negotiations platform and complemented Final Offer. The combined company serves over 35,000 professionals and 15 million consumers.
Read at www.housingwire.com
Unable to calculate read time
Collection
[
|
...
]