The real cost of staying in the Bay Area for the Super Bowl
Briefly

The real cost of staying in the Bay Area for the Super Bowl
"SANTA CLARA Real estate agent Joe Piazza tells some clients that he knows of people willing to pay up to a half-million dollars for their home not to buy, just to rent for a week for their Super Bowl LX visit. Demand is very high, said Piazza, who heads up Los Gatos-based Piazza Advantage Real Estate and is also with Coldwell Banker Global Luxury. Some celebrity reps are offering a lot of money to rent these homes."
"Demand is seeing a real spike, and prices are way up in the San Jose, Palo Alto and Santa Clara areas, said Bram Gallagher, director of economics and forecasting with AirDNA, an analytics firm that tracks short-term rentals worldwide. Some people are willing to offer $250,000 for a one-week rental, while others could pay as much as $500,000, according to Piazza."
"You have people who want to pay more rent in a week than they would normally have to pay for the entire month, said Ken DeLeon, founder and managing broker of Palo Alto-based DeLeon Realty. In the San Jose-Palo Alto-Santa Clara area, the average asking price for available short-term rentals on Feb. 7, the day before the Super Bowl, is $229.33 a night, according to an updated AirDNA survey completed Jan. 27."
Short-term rental demand around Super Bowl LX has surged across Santa Clara, San Jose and Palo Alto, driving rapidly higher prices. Average monthly rent in Santa Clara rose to $4,935 as of midday Jan. 30, a 28.8% increase from $3,832 at the end of December 2025, the largest one-month increase in at least 10 years per RentHop data. Some prospective renters are offering $250,000 to $500,000 for a one-week stay. Average nightly asking prices on Feb. 7 are $229.33 in San Jose-Palo Alto-Santa Clara, $322.69 in San Francisco and $199.57 in Oakland, per AirDNA.
Read at www.mercurynews.com
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