"In San Antonio, home of the Alamo and Tex-Mex, the famous burger name was already taken, according to MySA. It all goes back to a local fast-food competitor called Whopper Burger."
"Burger King was out of luck. It couldn't legally sell a sandwich using the same name because it would infringe on the trademark. As a workaround, Burger King simply renamed the sandwich at its lone San Antonio location."
"For decades, this unusual branding quirk made San Antonio one of the only places in the United States where Burger King's most famous product had a different identity."
"The local Whopper Burger chain thrived, opening 20 restaurants around the city and maintaining its claim to the name until the founder's death in 1983."
In San Antonio, Burger King faced a trademark issue that prevented it from selling its signature Whopper sandwich. The local chain Whopper Burger, established before Burger King, held the rights to the name in that market. As a result, Burger King renamed the Whopper to the 'Deluxe' at its San Antonio location, although the sandwich remained the same. This unique situation persisted for decades until the local chain was sold to Burger King's parent company after the founder's death in 1983.
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