"Community is Buffer's unified comment inbox. It pulls in comments from Instagram, Facebook, LinkedIn, Threads, Bluesky, and X, so you can see and reply to everything without bouncing between apps. You can filter by what needs attention, mark things as done, and even turn a good comment thread into a new post right from the dashboard."
"Trending Topics brings real-time trending Threads conversations directly into Buffer's composer. You can see what's going off right now, browse actual posts from the conversation to get context, and jump in with your take, all without leaving Buffer to go hunting."
"Google Business Profile reviews are now in Community too, which is a big deal for small businesses. Replying to reviews is one of the easier wins for local SEO and reputation management, and having it sit alongside everything else makes it a lot harder to let slip."
Buffer has evolved into a comprehensive social media toolkit beyond its core scheduling functionality. Community consolidates comments from Instagram, Facebook, LinkedIn, Threads, Bluesky, X, and Google Business Profile reviews into a unified inbox, enabling users to manage engagement without switching between apps. The feature includes filtering, marking tasks as complete, and converting comment threads into posts. Trending Topics provides real-time Threads conversations directly in Buffer's composer, allowing users to identify and join trending discussions globally. Analytics capabilities help determine content effectiveness. These features are available across free and paid plans, making comprehensive social media management accessible to all users.
#social-media-management #comment-management #trending-topics #multi-platform-integration #analytics
Read at Buffer: All-you-need social media toolkit for small businesses
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