""Clio Creators extends our reach to the entire creator ecosystem, honoring how their work is shaping the creative business from brand partnerships to independent storytelling, and everything in between," says Clios CEO Nicole Purcell."
""Creators are shaping the future of storytelling and Clio Creators provides the perfect platform to honor that innovation," adds Chris Detert, chief communication officer of Influential."
Clio Creators is a new program launched in partnership with YouTube and Influential, accepting submissions from agencies, brands, and individuals. It includes entries from platforms like Instagram, LinkedIn, Snapchat, TikTok, and YouTube. The program aims to recognize the influence of creators in shaping the creative business landscape. An awards ceremony is scheduled for November at the Dolby Theatre in Los Angeles, which will also be streamed on YouTube. The initiative highlights the importance of creators in the future of storytelling.
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