"On its website, the fledgling company bills itself as a "bulk content creation" service. Basically, it lets customers "orchestrate actions on thousands of social accounts through both bulk content creation and deployment." It does this through "instrumented human action," a fancy phrase meaning the company's phone bots will somehow mimic "natural user interaction on physical devices to get our content to appear human to the algorithims [sic].""
"Doublespeed co-founder Zuhair Lakhani even boasts that they used AI to write the company's code. "Claude code is truly our third cofounder," he wrote. Yes, we built a phone farm (and its pretty sick).At first, it was to tackle the first evolution of ai on socials: replacing human creators with ai, mainly used for marketing.Many businesses use us for that today.But the device infra gave us ability to run every possible... https://t.co/TXgPZKWd3m pic.twitter.com/DYlqtXjodG- Zuhair Lakhani (@rareZuhair) October 22, 2025"
Doublespeed runs a phone farm that deploys large numbers of devices to flood social platforms with AI-generated content and engineered engagement. Phone farming has historically been used by hackers and financial criminals to send spam texts, manipulate social signals, and create fake reviews. The company markets itself as a "bulk content creation" service that can "orchestrate actions on thousands of social accounts" via "instrumented human action" to mimic natural interactions. Co-founder claims include using AI to write company code. The venture firm a16z provided a $1 million investment, and client pricing ranges from $1,500 to $7,500 per month.
Read at Futurism
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