""For a long time, the American dream was to be able to have that level of privacy that a private pool offers. Right now, we're seeing consumers go toward experiences more, but still valuing the perks of having your own assets without the costs.""
""There's a lot of ongoing maintenance. Many owners ask why they're paying for something that's not being used all the time. Most people who list their pools on Swimply are what I call casual hosts who tend to put their income toward pool maintenance.""
""We've seen owners offer barbecue packages, date-night packages, and poolside masseuses for additional costs. Some homeowners are building businesses around their pools, enhancing the rental experience for users.""
Swimply, founded in 2018, has expanded to include around 15,000 pools across the US, Canada, and Australia. The app enables pool owners to list their pools for hourly rentals, similar to services like Uber and Airbnb. With rising homeownership costs, renting pools offers homeowners a way to earn extra income. Many owners, referred to as 'casual hosts,' use the income for maintenance, while others create businesses around their pools, offering additional services like barbecue packages and massages.
Read at www.businessinsider.com
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