"The numbers don't lie: When the third and final season of the hit series premiered on July 16, it garnered 25 million viewers globally in its first week, triple the viewership of to its premiere season. The premiere ratings for Season 3 reportedly made it the most-watched season of television among women ages 18 to 34 and Prime Video's fifth most-watched returning season of a series. The evidence that the show has continued to grow into a phenomenon since then is hard to miss."
"There have been megaviral memes, public watch parties in bars, op-eds dubbing this summer " Brother-Fucker Summer," and even an emerging trend of professional sports social media pages asking their athletes whether they're #TeamConrad or #TeamJeremiah. (Most of the time the answer is: "Who?") The Summer I Turned Pretty has the masses in such a chokehold that the production team even felt it necessary to issue a statement cautioning viewers against engaging in hate speech and cyberbullying (suggesting that some fervent fans were engaging in these things)."
"But just how did this third season of a saccharine YA romance captivate the world so readily that it has inspired anti-bullying PSAs and has become the talk du jour on NFL press accounts? The answer is simple, and one we've heard before."
The Summer I Turned Pretty follows Belly navigating a love triangle between childhood friends Conrad and Jeremiah Fisher. Season 3 premiered on July 16 and drew 25 million global viewers in its first week, roughly triple the initial season's debut, and ranked as the most-watched season among women ages 18–34 and Prime Video's fifth most-watched returning season. The series generated megaviral memes, public watch parties, provocative op-eds, and social-media trends, prompting production to warn against hate speech and cyberbullying by fervent fans. The show adapts Jenny Han's YA novels and has followed its source material closely until now.
Read at Slate Magazine
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