"The Asian model, WeChat is often cited as an example, became successful thanks to its open system. Partnership is the key to success, Kiriyenko stated, highlighting the importance of collaboration in developing Max."
"Kiriyenko noted that Max would integrate third-party chatbots to create new services for businesses, similar to WeChat's approach, which has proven effective in enhancing user experience."
"VK has already seen 500,000 companies register on Max, indicating a growing interest in the platform despite its current limitations compared to Telegram."
"Kiriyenko mentioned that studying Douyin's expertise in e-commerce and short video content could provide valuable insights for Max's development and user engagement strategies."
Russia's Kremlin is promoting the Max messaging app as an alternative to Telegram, which remains more popular. VK's CEO, Vladimir Kiriyenko, cites Tencent's WeChat and Douyin as models for Max's development. The Kremlin envisions a platform economy to stimulate economic growth, integrating third-party chatbots and services for businesses. Despite challenges, 500,000 companies have registered on Max. Kiriyenko emphasizes the importance of partnerships and learning from successful Asian models to enhance Max's capabilities and user engagement.
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