Monik Pamecha and Anthony Krivonos, founders of AI startup Toma, unexpectedly shifted focus from banking and healthcare to car dealerships after being approached by overwhelmed dealers. They tested their voice technology across various dealerships and discovered low call pickup rates. This prompted them to visit dealers in person to understand their operations more deeply, which included engaging in local customs and family events, ultimately leading to successful partnerships and a $17 million investment from a16z.
They just called us up and said 'we are drowning in phone calls.'
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