"Velocity is an attention-grabbing all-caps sans serif with horizontally tight letterforms that prioritize compactness without feeling cramped. Its high degree of curvature and forward momentum make it ideal for branding and contemporary design, excelling when typeset large. With 12 stylistic sets and three sets of diacritics, Velocity easily adapts to different design environments. All seven weights are duplexed, allowing quick switches from Thin to ExtraBold when sprinting towards the finish line."
"Velocity began in late 2023, after becoming enamored by the letterforms of British Overseas Airways Corporation (B.O.A.C.) posters and associated typographic paraphernalia. Most B.O.A.C examples are restricted to capital letterforms, tilting forward at 6°, creating a bouncing baseline and rhythmic cap height. Crafting a faithful revival of the letterforms was never the intention, as this had already been done with the typeface Fanfare. However, the skeletal structure and compact conventions of the B.O.A.C. letterforms formed Velocity's foundation."
"Personality was added by rounding curves and extending stroke endings to confidently close apertures (see C and G). From its humble beginnings, Velocity was designed to include multiple sets of diacritics for different design environments, a range of stylistic features, and duplexed weights from Thin to ExtraBold. Crafted sporadically over three years, Velocity's initial concept remained strong throughout its design. Frivolous alterations to individual characters were avoided, and core ideas were strengthened by adding features during development."
Velocity is an all-caps sans serif with horizontally tight, forward-leaning letterforms that balance compactness and openness. High curvature, rounded curves, and extended stroke endings close apertures and create a confident, rhythmic appearance ideal for large-scale branding and contemporary design. The design draws inspiration from British Overseas Airways Corporation (B.O.A.C.) capitals that tilt forward at 6°, but avoids direct revival in favor of a new, compact skeleton. Velocity includes 12 stylistic sets, three sets of diacritics, and seven duplexed weights for quick transitions from Thin to ExtraBold. The typeface was developed over three years with restraint, avoiding unnecessary ornamentation and focusing on core typographic parameters.
Read at I Love Typography Ltd
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