"Toothpaste, coffee and even heartburn medicine are among the latest products quietly shrinking in size while shoppers pay the same price, piling more pressure on household grocery budgets. Consumer watchdog Which? found a range of new examples of shrinkflation as brands cut back on quantity and quality in an effort to reduce their own costs. One of the worst instances was Aquafresh complete care original toothpaste, which went from 1.30 for 100ml to 2 for 75ml at Tesco, Sainsbury's and Ocado a 105% increase per 100ml."
"We understand that people across the UK are facing pressure on their finances. Prices go up and down for a variety of reasons, and we always work hard for people to receive the highest quality products at the lowest price so that the whole family can take care of their teeth."
"Nescafe original instant coffee was cut from 200g to 190g at Tesco, Morrisons and Asda about a 5% rise per 100g."
Several common grocery items have been reduced in size or reformulated while retail prices stayed the same, raising the effective unit cost for consumers. Aquafresh toothpaste fell from 100ml to 75ml, producing a substantial per-100ml price rise. Gaviscon liquid dropped from 600ml to 500ml with the same price, and Nescafe instant coffee moved from 200g to 190g, increasing per-100g cost. Quality Street tubs were reduced from 600g to 550g and some biscuits now contain more palm and shea oils than cocoa. Manufacturers cite rising input costs and retailers set final prices.
Read at www.theguardian.com
Unable to calculate read time
Collection
[
|
...
]