"The official Super Bowl halftime show on Sunday will feature Bad Bunny, the Grammy winner for album of the year, at the height of his powers and influence. Those upset by his onstage comments about the dignity of Latinos and immigrants, however, can turn to a competing bill featuring Kid Rock and Gabby Barrett. Rock, the perennial MAGA raconteur and country-rock singer, will perform for the far-right activist group Turning Point USA's counterprogramming event streaming across the conservative mediasphere."
"While Rock's right-wing politics have largely eclipsed his musical relevance in 2026, he's recently tried to position himself as a power broker for MAGA-friendly concerts with just enough plausible appeal for more neutral country and rock fans. His planned 2026 touring festival, Rock the Country, is set to feature Blake Shelton, recent Grammy winner Jelly Roll, Creed and Miranda Lambert, but lost Ludacris and Morgan Wade following blowback from fans."
Bad Bunny will headline the Super Bowl halftime show while some viewers object to his onstage comments about the dignity of Latinos and immigrants. Turning Point USA is staging a streamed counterprogram headlined by Kid Rock and including Gabby Barrett, Lee Brice and Brantley Gilbert. Kid Rock framed the event as a David-and-Goliath effort to compete with the NFL and a global pop superstar and said the show will play songs for people who love America. Kid Rock has emphasized political influence over recent musical relevance and has organized MAGA-friendly concerts despite some lineup losses after backlash.
Read at Los Angeles Times
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