"Republicans are identifying voters who are less likely to turn out by examining their voting histories in off-year elections. Operatives are also poring over lists of voters the Trump campaign identified as less dependable heading into the 2024 election. The operatives plan to then reach those voters through phone-banking and digital and social media ads. In New Jersey, some money is being spent on mailers."
"Zoom in: Trump himself is holding tele-rallies to rally his supporters. Trump held a tele-rally Thursday evening with Virginia Gov. Glenn Youngkin (R) to boost the party's statewide candidates. Just before leaving for Asia last week, Trump held a similar tele-rally for New Jersey gubernatorial candidate Jack Ciattarelli. That coincided with the start of early voting in the state. Trump may hold additional tele-rallies on Monday evening, according to a person familiar with his plans."
"Between the lines: In the 2017 New Jersey governor's election, Republicans got only a little more than half of the votes Trump received when he was on the ballot there the previous year. In Virginia, Republicans got two-thirds of Trump's vote total. Driving the news: Pro-Trump entities, including the Republican National Committee, are fueling a "72-hour program" aimed at turning out GOP voters."
The Trump operation treats the Virginia and New Jersey contests as a laboratory to learn how to turn out voters heading into 2026. Pro-Trump entities and the Republican National Committee are investing heavily and running a coordinated "72-hour program" to boost GOP turnout. Operatives are identifying low-propensity voters via off-year voting histories and Trump campaign lists, then contacting them through phone-banking, digital and social ads, and mailers. In Virginia, efforts concentrate on Trump-strong suburbs and rural Southwest Virginia. Trump is holding tele-rallies with state leaders to energize supporters and encourage early voting.
Read at Axios
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