The Tour de France Femmes avec Zwift is celebrated as the most significant race in women's cycling, now in its fourth year. Its prominence stems from the legacy of the men's Tour de France, which has maintained a global presence since 1903. This iconic branding enhances visibility for the women’s race, helping it draw more attention and media coverage. Historical attempts to establish a women's race have paved the way, but logistical challenges hindered those efforts. The current race structure provides a dynamic atmosphere that promotes significant media engagement and public interest, showcasing the achievements of female cyclists.
The Tour de France Femmes avec Zwift, now in its fourth year, has solidified its status as the premier event in women's cycling, with enormous visibility and legacy.
The men's Tour de France began in 1903 and has become a global brand, impacting public awareness and the positioning of the women's race on the world stage.
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