fromYanko Design - Modern Industrial Design News
3 hours agoDIYer recreates a fully functional version of the iconic Xbox "Big X" prototype - Yanko Design
Before releasing the official Xbox console, Microsoft was skeptical whether prospective gamers would be able to keep their software image distinguishable from the new hardware venture. To ensure the inaugural gaming console would be perceived as a standalone product, the company created a prototype that looked radically different from a desktop product. At the 2000 Game Developers Conference, Bill Gates and Seamus Blackley showcased the X-shaped version to build the brand image.
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