It helped redefine modern craft beer through bold innovation, fearless creativity and an unwavering commitment to great beer. As we begin a new chapter for this great brand, our priority is to refocus BrewDog on the craft beer excellence that made it beloved in the first place and strategically invest to return the operations to profitable growth.
Let's be real: There hasn't been a lot of good news in the beer business of late. You'd be justified in feeling a little shook at seeing a top 50 craft brewery begin the liquidation process, or nervous about how ongoing middle-tier consolidation is shrinking routes to markets, or generally confused by what drinkers want these days. These are also times when getting together with your peers and others from across the industry can make a difference.