#digital-retail

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fromMarTech
1 week ago

How AI is winning digital shoppers through personalization | MarTech

Legacy systems in retail struggle to keep pace as AI enables real-time personalization, transforming how consumers interact with products and brands across various digital touchpoints.
E-Commerce
#e-commerce
Online marketing
fromForbes
4 months ago

The Great Gen Z Chase: The Biggest Online Spending Power In History

Gen Z, comprising 32% of the global population, drives retail growth, with online marketplaces being their primary shopping choice, accessing their $12 trillion potential.
Marketing
fromVogue Business
5 months ago

The fashion exec's guide to Chinese social media platforms

China is rapidly shifting from traditional e-commerce to social commerce, driven by platforms like Douyin and Xiaohongshu.
Marketing tech
fromThe Drum
1 month ago

How to tap into the power of live-stream shopping

Live-stream shopping combines entertainment and commerce, proving successful in markets like China and the US.
Integrating live-stream shopping into marketing strategies is key to boosting engagement and conversions.
Online marketing
fromForbes
4 months ago

The Great Gen Z Chase: The Biggest Online Spending Power In History

Gen Z, comprising 32% of the global population, drives retail growth, with online marketplaces being their primary shopping choice, accessing their $12 trillion potential.
Marketing
fromVogue Business
5 months ago

The fashion exec's guide to Chinese social media platforms

China is rapidly shifting from traditional e-commerce to social commerce, driven by platforms like Douyin and Xiaohongshu.
Marketing tech
fromThe Drum
1 month ago

How to tap into the power of live-stream shopping

Live-stream shopping combines entertainment and commerce, proving successful in markets like China and the US.
Integrating live-stream shopping into marketing strategies is key to boosting engagement and conversions.
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