Marketing
fromWWD
1 day agoFashion Events Are Flourishing: Here's Why
Physical events are crucial for brand performance, with a 54% increase in events and 65% rise in attendance since 2019.
You've picked the venue, argued over the guest list, and made peace with the cake being vegan. But have you thought about what happens after the confetti settles and the honeymoon photos start collecting likes instead of memories? Wedding planning is often romanticised, but smart couples today are treating it as something more serious: a launchpad for long-term partnership. In Britain too, where tradition still carries weight and expectations run deep,