#metaverse-failure

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#meta-vr #horizon-worlds #reality-labs-losses #vr-adoption #ad-tech-strategy #build-vs-buy #consumer-adoption
Tech industry
fromTechCrunch
2 days ago

Meta decides not to shut down Horizon Worlds on VR after all | TechCrunch

Meta reversed its decision to shut down VR support for Horizon Worlds after user backlash, keeping the app functional on Quest headsets despite the metaverse's commercial failure.
Marketing
fromAdExchanger
3 days ago

To Buy Or Build Your Bot; No Horizon On The Horizon | AdExchanger

Meta's Horizon Worlds metaverse is shutting down on VR headsets because consumers never adopted virtual worlds over social media, and advertisers found no audience there.
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